Power Wheels Magazine A Notch Above
In line with Republic Act 11697, otherwise known as the “Electric Vehicle Industry Development Act (EVIDA)”, President Ferdinand “Bongbong” Marcos, Jr. issued Executive Order No. 12 on January 13, 2023, which temporarily reduces the import duties on electric vehicles (EVs), parts and components for 5 years. Nissan Philippines saw this development as an opportunity to further promote EVs to lower the country’s dependence on fossil fuel and help mitigate the effects of global warming by announcing a nearly 30% price reduction for their class-leading Nissan LEAF.
First introduced in the United States and Japan in December 2010, with the second generation model launched in the Philippines in 2021, the LEAF is Nissan’s first mass-produced EV, pioneering the way to sustainable mobility for all. The good news is that effective April 21, 2023, the retail price of a brand-new Nissan LEAF has gone down from P2,798,000 to P1,998,000.
“Nissan continues to make electrified mobility more accessible to our customers across the country, as a pioneer in the Philippines’ electrification movement”, said Juan Manuel Hoyos, the President of Nissan Philippines. “We welcome this development from the Philippine government as it further accelerates our electrification strategy for the country in line with our Nissan Ambition 2030, which aims to empower mobility and beyond by providing long term sustainable solutions”, he added.
As part of its Ambition 2030 long-term vision, Nissan will work to increase its electrified vehicle product mix in all its markets by the year 2030. The brand will also utilize its electrified vehicle technologies to address various issues beyond transportation and sustainable mobility. To support the latter, Nissan Philippines launched last year its Blue Switch initiative which aims to create key partnerships with various organizations to help address social concerns such as disaster response, climate change, responsible travel, and energy management with the use of EV technologies such as Vehicle-to-Anything (V2X) bi-directional charging.
For more information, please visit nissan.ph
