Power Wheels Magazine A Notch Above
Every October 20th, Lynk & Co celebrates its anniversary. In 2024, as the brand marks its 8th year, Lynk & Co takes the opportunity to reflect on the remarkable milestones achieved since its launch in 2016 in Berlin, Germany.
Expanding the Product Lineup Founded as a joint venture between Geely and Volvo, Lynk & Co integrates global insights with access to a vast range of resources. Over the past eight years, Lynk & Co has grown its product lineup to include 10 series, from compact to full-size models, spanning ICE, HEV, PHEV, and BEV powertrains. The brand introduced its first all-electric sedan, the Lynk & Co Z10, in Gothenburg, Sweden, in June 2024. Built on the Sustainable Experience Architecture (SEA) platform, the Z10 reflects Lynk & Co’s commitment to pioneering new energy vehicle technology.
Redefining Design Language Over the years, Lynk & Co has consistently innovated its design language. Inspired by the dynamic interplay of urban lights and shadows, the brand introduced its second-generation design language, “The Next Day,” based on the concept of “Mega-city Contrast.” This concept, which debuted in 2022, captures the essence of modern megacities—diverse, complex, and vibrant. Since the launch of Lynk & Co 08 in 2023, this advanced design philosophy has become a staple in new energy models, showcasing Lynk & Co’s forward-thinking aesthetic.
Outstanding Product Performance With a strong focus on high performance, Lynk & Co has embedded racing DNA into its products. Between 2019 and 2023, Lynk & Co captured six World TCR championship titles, demonstrating its excellence on the track. This race-level engineering translates to superior performance in everyday driving, giving drivers a thrilling, race-inspired experience on the road.
Accelerating a Global Strategy As part of its global strategy, Lynk & Co has rapidly expanded its presence worldwide, entering markets in Europe, Southeast Asia, the Middle East and North Africa, and Latin America. With nearly 700 Lynk & Co Centers, Spaces, and Clubs around the globe, the brand embodies its “More Than a Car” philosophy, creating a unique, connected experience for consumers in each region.
From its birth in 2016 to today, Lynk & Co has achieved extraordinary results and gained the support of over 1.24 million users globally. As a brand with a strong global identity, motorsport heritage, and a commitment to social innovation, Lynk & Co continues to push boundaries and redefine the automotive industry.
