iCAUR Philippines Welcomes Its First Dealer Partners

The partnerships establish a foundation for the brand’s retail and after-sales network ahead of its planned Philippine launch by the end of 2026

iCAUR Philippines has welcomed its first group of dealer partners, marking a key step in building the local retail and after-sales network ahead of the brand’s planned introduction to Filipino motorists.

The first iCAUR Dealer Signing Ceremony was held at the SMX Convention Center Aura in Taguig, where the company formalized partnerships with its initial dealer group.

iCAUR is part of Chery’s broader automotive portfolio, alongside OMODA and JAECOO. While those brands have already established a presence in the Philippines, iCAUR will bring its own focus on electric mobility, distinctive design, technology, and performance.

The dealer network will provide customers with dedicated points of contact for vehicle inquiries, sales, and after-sales service. Partners will also support customers throughout the ownership journey from learning about the brand and experiencing its vehicles to receiving ongoing service and support.

Bringing a New EV Brand Closer to Filipino Motorists

iCAUR describes itself as a new-generation electric vehicle brand combining distinctive design, technology, performance, and functionality for modern drivers. Its dealer partners will help make the brand’s vehicles and services more accessible to Filipino customers while supporting a customer-focused ownership experience.

The partnerships also form part of iCAUR Philippines’ plans to establish a dependable retail and service network as it prepares to introduce its products locally. As interest in electrified mobility develops in the Philippines, iCAUR aims to offer motorists another option, bringing together classic design, intelligent technology, and everyday usability.

The brand also highlights AIMOGA, an intelligent mobility technology platform developed to support its vision for smarter, more connected automotive experiences. AIMOGA brings together artificial intelligence, robotics, and intelligent interaction, reflecting iCAUR’s interest in next-generation mobility technologies beyond the vehicle itself.

Looking Ahead

For the first group of dealer partners, the signing marks the start of their collaboration with iCAUR Philippines and their role in bringing the brand closer to customers in key markets.

With its initial partners on board, iCAUR Philippines is laying the groundwork to support customers and its growing electric vehicle portfolio. The brand plans to officially launch in the Philippines by the end of 2026, when it expects to introduce its brand and vehicle offerings to the local market.

About iCAUR

iCAUR is a new-generation electric vehicle brand within the Chery automotive portfolio, alongside brands including OMODA and JAECOO. It focuses on distinctive boxy design, intelligent technology, performance, and electric mobility, with a portfolio developed for the evolving needs of modern drivers.