Power Wheels Magazine A Notch Above
(From left) Nissan Otis General Manager Richard Tan, Nissan Otis Group Retail Rose Ramirez Manager, Nissan Otis Marketing Professional Jodesy Kee, Gateway Vice President for Sales Cora Ortega, Puregold Senior Manager Marketing Ivy Piedad, and Nissan PH Inc. Fleet Sales Manager Roel Gratuito
Puregold Price Club, Inc. has announced a strategic partnership with Nissan Philippines to accelerate its sustainability initiatives.
“Our sustainability efforts are crucial for a better future for younger generations and our long-term success as a company. We are committed to integrating sustainability across our operations and motivating our customers to join us in these efforts,” said Puregold Price Club, Inc. President Ferdinand Vincent Co.
As part of this partnership, Puregold will incorporate seven Nissan Kicks e-POWER vehicles into its store operations fleet.
The Nissan Kicks e-POWER features a 100% electric motor-driven system, leveraging the Battery Electric Vehicle (BEV) technology perfected in the Nissan LEAF. The vehicle includes a gasoline engine that acts as a range extender, charging the high-voltage battery pack for exceptional power efficiency.
“The Nissan Kicks e-POWER aligns perfectly with Puregold’s commitment to sustainable practices. Its exceptional fuel efficiency and innovative electric motor technology will significantly contribute to Puregold’s environmental goals and operational cost savings,” said Nissan Philippines President Yasuhisa Masuda.
Puregold’s Broader Sustainability Initiatives
Beyond this partnership, Puregold continues to implement various sustainability initiatives across its operations, including:
- Walang Plastik Grocery Days: Held every Monday and Wednesday, this program educates shoppers on reducing plastic waste. Tindahan Ni Aling Puring members receive a Php1 cashback for each eco bag used, saving up to Php5 per transaction. –
- LED Lighting Transition: Puregold stores are transitioning to 100% LED main lighting to significantly reduce energy consumption. –
- Solar Power Expansion: Puregold is expanding its solar power installations across Metro Manila and nearby provincial locations. This includes stores in Taguig, Paco, Balintawak, North Commonwealth, Taytay, Better Living, Sucat, Calamba Crossing, San Pablo, GMA areas, Anabu, Subic, Guiguinto Bulacan, Caloocan, Pasig, Valenzuela, Brookside Cavite, Bacoor, Calicanto, BF Homes, San Pablo Highway, and Santa Rosa. –
- Wastewater Treatment and Water Conservation: The company ensures its wastewater treatment facilities comply with government regulations. It invests in rainwater catchment, greywater reuse, and other water-saving measures to minimize its impact on water resources.
Recognized for its commitment to sustainability, Puregold Price Club leads the way among multi-channel retailers, according to Brand Finance, a respected brand valuation agency. This recognition reflects Puregold Price Club’s dedication to growth and customer value, as evaluated by Brand Finance in their annual assessment of over 5,000 brands worldwide.