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Roadtrips

Go Anywhere with the New Nissan Terra

It’s been quite a while since I’ve gone off-road on a 4×4 adventure drive. Thus, when Nissan Philippines, Inc. (NPI) invited yours truly for a “Go Anywhere” drive around Bicol with the new Nissan Terra sport utility vehicle (SUV), it was hard to say no. More so when I learned that NPI President Ramesh Narasimhan will be joining us on ...

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The Balesin Experience made more memorable with the FOTON Traveller

The Balesin Island Club is one of the ultimate, luxurious VIP vacation spots in the Philippines. Located in the pristine waters of Lamon Bay, in the quiet town of Pollilio, Quezon Province, the Alpha Land-owned 500-hectare exclusive island boasts of classical and world-class architectures, pristine white sands, and clear waters. Huddled amid its flora and fauna are villages inspired by ...

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Beefing Up the Brand

Building a brand isn’t always easy. It gets difficult when you’re trying to build a relatively new brand in a market that is teeming with established brands. And it gets even more difficult when your brand is unwittingly dragged into a stigma created by another unrelated product. Such is the predicament being faced by the Philippine distributor of BAIC Automotive ...

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